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How to become a professional SEO specialist

How to become a professional SEO specialist


Do you want to become a professional SEO specialist and increase the traffic of visitors to your blog or website, and get the highest possible ranking for your targeted keywords on search engines, which in turn will attract visitors, and make buyers flock to your online sales through your page.


If you are working in the field of digital Marketing, all of this should be known precisely to achieve the highest revenue, and to have the largest number of visitors, and this is what we will explain to you in detail through this article.


What is SEO?

What is SEO?


SEO is a set of acquired skills and abilities that a person possesses through learning, especially search engine optimization, and through which he can attract the largest number of visitors to his website.


Getting experience in the field of SEO is not limited to SEO professionals only or to the SEO specialist, but anyone who really wants to learn can possess these skills and experiences.


A person can improve the performance of search engines towards his blog, website or sales on the web through careful reading and solid study in the field of SEO, and he should try what he learned until he reaches the best results.


Many people ask this question how to become an expert in SEO and we say: There are a set of steps that if a person follows them carefully, he will undoubtedly one day become an expert in search engines and managing them optimally for his benefit.


What is the difference between an SEO expert and an SEO professional?

Before getting into the details, it is worthwhile to differentiate between two things: how to become an expert in SEO and how to become a professional in SEO, having sufficient experience to deal with and manage search engines is something completely different from being professional in this field.


An SEO expert is a web user who seeks to understand and know how search engines work in the best way, and then directs them to his advantage to benefit from a better arrangement of his site or the sites of his clients and to reserve an advanced seat for both of them between blogs and other pages.


It is relatively different for an SEO professional who has other orientations beyond personal interest and managing his own pages, to taking it as a job and a profession in practicing SEO professionally to become an SEO specialist.


So that people wishing to improve the performance of their engines resort to it, to adjust the pace of search traffic for them, and to carry out the necessary paid services in this direction.


The person is not obliged, in any case, to learn and acquire all the skills of professional SEO, but it is enough for him to know the necessary steps that make him an SEO expert, facilitating the process of raising the ranking on web pages by having the necessary skills.


Advantages of having experience in the field of SEO

Why do many people ask this question how to become an expert in SEO, as if it is related to achieving many gains and benefits when a person has experience in the world of SEO.


We say: There is a set of advantages that a person obtains, once he has sufficient experience to operate and manage search engines appropriately, to achieve his goals of publishing his site among the largest range of followers and users of the web, and the most prominent of these advantages are:


  • Get a free traffic source for your website, so you can reap profits and financial returns from it.
  • The SEO expert who was able to attract visitors to his advantage can benefit from this by owning a successful business, and establishing a distinguished place for him through digital marketing.
  • He relieves himself of a lot of expenses and payments that he would have paid if he had hired a professional to improve his site's ranking on search engines.
  • A person can adjust himself and act in the event of an emergency or a new situation, and does not need to seek the assistance of others every time.
  • Even if a person's work prevents him from practicing search engine optimization himself and circumstances compelled him to hire a person or company to manage his site and improve its ranking, at least he will be conscious and understanding and can choose the best people and follow up with them himself.

Who is the best SEO specialist in 2021?

This title does not exist simply because the search engine optimization industry is constantly changing and if you do not keep up with it, all your information will become useless and will not bring you any results.

That's the point of this paragraph Don't be fooled by false nicknames.

How to become a professional SEO specialist in 10 steps?


  1. Knowing how search engines work.
  2. Be familiar with online marketing methods.
  3. Understand the exact concept of SEO and what it means.
  4. Know the divisions of SEO.
  5. Training, learning and the need for continuous experimentation.
  6. Learn the latest SEO techniques and algorithms
  7. Continuous follow-up of all SEO changes and news.
  8. Picking the right SEO tools.
  9. Practicing SEO in practice, and not being satisfied with theoretical knowledge.
  10. Be patient and learn from the struggles of others.

As long as the web user is convinced of the necessity of optimizing web engines and exploiting them in order to achieve a better ranking and ranking for his website, page or blog, and as long as he is convinced that the process of web engine optimization is not the preserve of professionals.

It is necessary to learn and acquire the methods and steps of search engine optimization, and the role came to answer this question: How to become an expert in SEO and we say that the average person can, through simple steps, be an expert in SEO, and this can be achieved by following the following steps:

Learn how search engines work

It is necessary to understand the way search engines work, and although many claim to know this, it may require an accurate knowledge of the mechanisms and algorithms that search engines rely on to perform their work.

Learn how to marketing online

This is based on knowing the various disciplines on which web search depends and how inter-marketing, a person may know how to manage search engines well, but he lacks dealing with the Internet as a marketing tool, and then there is no value for that knowledge in managing search engines.

Understand the exact concept of the word SEO and what it means

Some people think that SEO is a word related to how well keywords and links are distributed only, and despite the importance of this, SEO is not only that.

But there are other important things no less than that, because the purpose of the user should not depend on bringing followers to the site and the blog only, but should convert them to fans of that blog or website, as well as convert them to customers, buyers or bloggers on the same website or blog.

Knowing the SEO Sections

This step is summarized in the fact that SEO is divided into many integrated elements:

  • Technical SEO : It is for good archiving of topics and goods displayed on the website or blog.
  • On-Page SEO : It is for improving the appearance, images and links of pages to other pages.
  • Off-Page SEO : It relates to how to advertise and promote the page or website through other websites and blogs, and building backlinks for the website or blog.
  • SEO Copywriting : This relates to providing content that is original and complies with all SEO standards.

Training, learning and experimentation

When a person decides to learn SEO on their own, a lot of reading is necessary.

And when he learns enough information about the SEO standards, he must experiment with the topics or the site, and change and switch until he finds the best ways to archive, provide content and link, and then the person becomes an expert in SEO.

Learn the latest SEO techniques and algorithms

In the old days, the person relied on little information about SEO, but with the occurrence of a technical revolution and the emergence of many programs, many programs and algorithms were available that can be relied on in managing search engines.

One of the SEO educational courses can be relied on within a few hours instead of reading hundreds of articles, and one of the most prominent of these courses is the Moz SEO course offered by Moz.

It is one of the giant and pioneering companies in software, a course that deals with site analytics, page, domains, domains, etc., and you can also rely on Google SEO guidelines, as they are great techniques that benefit beginners to make them experts in SEO.

Continuous monitoring of all SEO changes

SEO is not subject to fixed standards, but rather it is constantly changing, and therefore it is necessary to monitor all changes related to SEO first-hand. You can rely on Search Engine Land or Search Engine Journal, both of which are ancient sites in SEO education and are a reliable source It provides all the expected changes for SEO on an ongoing basis.

Choosing the right SEO tools

A person cannot access advanced rankings and rankings in the SEO of his site unless he uses some tools through which the user recognizes the extent of the defect in the website and treats it, based on the data and information provided by those tools.

If someone tried to do this manually, they would spend a lot of time figuring out the data without fixing the errors, and even if these tools are paid, the person’s earnings from them will far outweigh the value paid for them.

For starters, you can count on these trusted Google tools: Google Webmaster Tools, Google Analytics, and SEMrush, which, although not free, are the best for website owners.

Practicing SEO and not just theoretical knowledge

A person may store a lot of SEO information, but this is not enough, but if you are looking for how to become an SEO expert, it is obtained by applying and implementing that information on a user's web page, website or blog.

Be patient and learn from the struggles of others

The process of SEO and linking to the ranking process takes a lot of time; So one should have enough patience.

It is useless to rush because it will generate counterproductive mistakes, and it is necessary to look at the experiences of others and learn from them in this field.

In the conclusion of our article on how to become an SEO expert, we talked about SEO and its importance, how to improve web engines and the magic steps for a person to become an SEO expert, and we conclude that learning and gaining experience in the field of SEO is neither difficult nor impossible, and at the same time it is not an easy thing that happens overnight, But it requires a lot of reading, reading, practice, experimentation, choosing the appropriate tools, patience, and not being in a hurry.